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San Francisco to Host California Conference on Tourism

For the first time, San Francisco will host the California Travel Industry Association's (CalTIA) annual California Conference on Tourism, which will take place June 7 to 9 at the Parc 55 Hotel San Francisco. Themed "Transform: The New Reality," the conference will offer three days of current travel industry information and networking opportunities. Speakers and topics will include Dr. Roger Selbert of the Growth Strategies Group, speaking on “Futurist Views on World Issues to the Travel Industry”; and Dr. David Sheastley, director of research for the United States Travel Association, and Berkeley Young of Young Strategies, who will jointly present U.S. and California travel forecasts and research information.

CalTIA members are eligible for an early-bird registration fee of $485 through May 24. Non-members may register for $745 and save $200 by becoming a CalTIA member. Special $250 rates for students and educators are also available. Those who register by March 10 will be automatically entered to win a trip for two to Mendocino County. For more information, call 916-932-2580 or visit www.caltia.org.